“Over the years Otta has enabled us to hire some key roles for Attest and improve diversity within our teams. We have found that Otta candidates are typically more qualified and more engaged than other job boards”
Emily Meiklejohn, Talent Acquisition and Employer Brand Lead at Attest
Attest is on a mission to make it simple and fast to uncover opportunity with consumer data. Founded in 2015 and with over $85 million total funding to date, the company has grown significantly across Europe and North America.
Going into their fourth year of partnering with Otta, Attest has made 24 key hires on the platform. 50% of hires have been female, and 28% of hires have been ethnically diverse.
Attest needed a hiring platform that could provide a way to reach top talent across different functions. This was something other hiring platforms had struggled to deliver on, which often left Attest sifting through lots of irrelevant applications.
DEI was a key priority in the company’s hiring plans. On top of wanting access to a diverse pool of candidates, the employer branding team had invested in making the hiring process more inclusive. As a result, the team needed a hiring tool which showcased these initiatives well.
The team at Attest
83% of Attest’s hires made on Otta have been through strong inbound applications. These roles have been across different functions of the business, and have included a Marketing Director, Lead Product Designer, and a number of engineers.
“We have found that Otta candidates are typically more qualified and more engaged than other job boards, meaning that we spent less time looking through irrelevant applications.”
Emily Meiklejohn, Talent Acquisition and Employer Brand Lead at Attest
Leaning into the inbound channel didn’t mean Attest compromised on a diverse talent pipeline. The team worked closely with their dedicated CSM to improve how they could better use the product to proactively attract top diverse talent. This has had strong results and 58% of applications have been from ethnically diverse candidates.
“We absolutely love the support from our Customer Success Manager, Sam. He always gives great advice, whether it is how to optimise a job posting, honing our outreach messages or editing our company profile.”
Emily Meiklejohn, Talent Acquisition and Employer Brand Lead at Attest
One area Attest really focused on was transparency from the moment a candidate views a job. They used research from Otta to understand the value of certain initiatives in making hiring more inclusive. As well as using it as a powerful tool to get buy-in from the executive team and the rest of the business. This led to big changes, including salary transparency across every single job posting.
Otta was integral to our journey to salary transparency. The research from Otta was super helpful and every Attester who heard about the Ask Gap (where women from minority racial backgrounds ask for 40% less than their white male counterparts) was shocked.”
“We realised that by not being part of the solution, we were part of the problem. This made the argument for salary transparency all the more powerful.”
Emily Meiklejohn, Talent Acquisition and Employer Brand Lead at Attest
Transparency did not stop at salaries. The Employer Branding team also introduced content like an Attest blog and candidate packs. This has helped candidates make informed decisions, and Attest has seen applications strengthen as a result.
“The blog introduces potential candidates to some of our current Attesters and what we have been up to, along with total transparency around some of our key benefits. We love that we are able to signpost candidates to blog through our Otta company profile.”
Emily Meiklejohn, Talent Acquisition and Employer Brand Lead at Attest
Investing into the candidate experience has had impressive results for Attest in attracting and engaging diverse talent. 50% of all hires made on Otta have been female candidates.
Being able to both make quality hires and focus on diversity has enabled Attest to consolidate the different hiring tools they had previously had in place for each.
Jen Armstrong, Marketing Director
Jen had been searching for her next role on Otta for 4-6 weeks before finding a Marketing Director role at Attest.
Otta made it super easy to cut through the noise and find the jobs that were the best fit for me. That’s how I was able to be an early applicant for the role at Attest.”
Jen Armstrong, Marketing Director at Attest
Jen was drawn to a role at Attest because of how candidate first and clear the company was on the job description and company culture. A candidate pack provided a full breakdown of what was involved in the role and the interview process ahead.
“It was also fantastic to see that 44% of the business was female, as that can look quite different in tech companies, so it was clear there was diversity in their hiring.”
Jen Armstrong, Marketing Director at Attest
"Seeing how we made our hires last year, it's scary to think, what if we didn't have Otta?"
Conrad Swift
TA Manager, Orbital Witness
"The candidate base is very diverse. Of the 20 hires we made, 50% have been people from underrepresented backgrounds."
Zak Forbes
Talent Lead, Codat
"Pro has unlocked high quality talent for hard-to-fill roles: we've hired Senior Software Engineers, DevOps Engineers, Product Designers - the list goes on."
Jonathan Gilbert
Talent Acquisition Director, Checkout.com
